Retail Design Institute, President
Cynthia Hirsch Ortiz leads business development for the Manhattan office of MBH Architects, an award-winning architecture and design practice with offices across the United States and India.
Cynthia’s passionate expertise in the retail design industry aligns with MBH, a firm that consistently ranks among the top ten retail architects nationwide. As the International President of the Retail Design Institute and a board member of Shop! Association, she leverages her extensive experience working on both the vendor and architectural firm sides as a balanced leader focused on providing new educational content and forming connections across all aspects of the industry.
Cynthia’s innate ability to nurture key relationships combined with her powerhouse enthusiasm and trailblazer attitude allow her to form new connections across MBH’s other core practice areas, spanning multi-family and luxury residential, restaurant, and hospitality projects.
She has been a speaker at the Global Retail Show, NRF, and StorePoint, has served as co-chair of the PAVE Gala and has been featured on the Retail Decoded: Defining the “Next” Normal podcast focusing on the effects of the Covid-19 pandemic on the retail industry.