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16:3017:00 17. Feb 2020
16:3017:00 17. Feb 2020 iCal myOrganizer
Retail Designers Stage

Material World: sustainable & experiential retail design

Just like any other sector, the retail sector should try to operate more sustainable. The unfortunate thing is that it is not easy to know which materials are more sustainable than others because It is not about eco or FSC certificates, it is about a holistic approach of understanding how the whole life cycle of a material impacts the climate.

It also goes beyond the choice of materials, a different mindset is needed to operate more sustainable. Throughout this talk we will shed some light on how to design more sustainable, which materials actually are more sustainable in a retail context and how to use materials in your brand story.