© Messe Düsseldorf
13:0013:30 16. Feb 2020
13:0013:30 16. Feb 2020 iCal myOrganizer
Store Design Stage

Using the Entire Retail Store as a Canvas for Content

Using the Entire Retail Store as a Canvas for Content Retailers are looking for new ways to tell their brand story, and AV provides a flexible canvas to help deliver that message throughout an in-store experience. How are audio, video and content being integrated in new, more seamless ways throughout a retail space? How are shoppers' expectations for a media-rich environment influencing store design? How can these spaces adapt and change with new technology and social trends?