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11:2011:40 17. Feb 2020
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Digital commerce - evolution instead of revolution
We can also start modular and step-by-step in omnichannel commerce without throwing everything that is overboard

Using the example of Bründl Sports, Erik von Delius shows how a family company that is over 60 years old is taking the path to digitalization. Starting with the goal of optimal goods management, all 30 branches now have the ROQQIO Instore App with which the inventory management and goods flow between stores and the central warehouse can be flexibly navigated. Customer loyalty is very important in the traditional company, therefore the ROQQIO solutions support u. a. in customer registration and data management for the in-house loyalty program Bründl Plus. Management, purchasing and branch management are also efficiently supported with the browser-based ROQQIO dashboard. Learn more about the change in stationary business from our experts!