15:2015:40 28. Feb 2023
15:2015:40 28. Feb 2023 iCal myOrganizer
Retail Technology Stage

Lessons learned on localized pricing in brick and mortar retail

This presentation will detail the main pricing issues faced by brick and mortar retailers, share strategies applied by major French retailers in the food and DIY sectors, and show the benefits they obtained in terms of competitiveness and profitability.