© Messe Düsseldorf
15:30 – 16:00 19. Feb 2020
15:30 – 16:00 19. Feb 2020 iCal myOrganizer
Retail Designers Stage

POSHELD BY "DIE DIGITALHELDEN"

Speakers

Michael Scheithauer DIE PROJEKTHELDEN GmbH, Head of Sales & Marketing

Digital meets physical! POSHELD is a management tool witch focus on planning, procurement, Production and controlling for POS-Marketing (VM) campaigns. In addition to managing customer data (HQ x Stores), the system also distinguishes the visual imagery of the stores and the campaigns for our target group HOF Visual Marketing & Merchandising. Even Digital meets physical!