11:20 – 11:40 28. Feb 2023
11:20 – 11:40 28. Feb 2023 iCal myOrganizer
Retail Technology Stage

ROSSMANN - Online inventorymanagement & Digital signage

Presenters

Björn Weber Fourspot.net, Publisher of The Retail Optimisers, Managing Director

Speakers

Lutz Hollmann-Raabe Bütema AG, COO and CSO
Mark Wittig ROSSMANN, Leitung Agile Entwicklung

Since 2016 exists the partnership between Dirk RossmannGmbH and the Bütema AG. With over 4,300 branches throughout Europe, ROSSMANN is one of the largest European drugstore chains. The collaboration began with a jointly developed app for online inventory management (OBF), which is still in continuous development and is used in all ROSSMANN branches. As of 2021, the cooperation expanded to include digital signage installations. After a successful PoC, the big rollout is currently on the way.