16:4017:00 27. Feb 2023
16:4017:00 27. Feb 2023 iCal myOrganizer
Retail Technology Stage

Smart Retail: How to gain more insights into retail spaces and customer behavior with sensors.

Did you know that 83 percent of customers want a personalized shopping experience? Latest findings show that personalizing customer experiences can increase sales by up to 30 percent. Providing customers with a personalized shopping experience requires insights into who exactly is visiting the store.
This is standard practice in e-commerce and can also be applied to brick-and-mortar stores. But how can brick and mortar stores gain more insights?