15:00 – 15:20 27. Feb 2023
15:00 – 15:20 27. Feb 2023 iCal myOrganizer
Retail Technology Stage

Smart Store for fashion - Does this make sense?

Presenters

Björn Weber Fourspot.net, Publisher of The Retail Optimisers, Managing Director

Speakers

Stefan Binkowski SAP, Vice President Retail & Wholesale Advisory
Hans-Jörg Blaeser Ernsting's family, Head of IT

Smart store is a key topic in retail. Especially many grocery and convenience smart formats are tested currently. But how relevant is this for fashion? In order to answer this, we will first take a look to the SAP Smart Store for fashion in New York and provide an overview of the "smart" use cases - from RFID via Smart Mirror to convenient check out. Following this, we will have a discussion with the CIO from Ernsting's family, Hans-Jörg Blaeser. The question will be:

  • How relevant does Hans-Jörg see the Smart Store for the fashion business?
  • Which use cases might be the first ones to be realized shortly?
  • What kind of "smart" technologies are relevant for Ernsting's family?