14:30 – 15:00 27. Feb 2023
14:30 – 15:00 27. Feb 2023 iCal myOrganizerRetail Marketing Stage
The future of secondary placement - smart and sustainable
What do sustainable secondary placements look like and how can they be ideally managed?
Do you currently know whether sales are coming from secondary placement or from the shelf?
With live data, there are many new possibilities. You can also optimise visibility, placement and availability in the store. We show you how big brands successfully optimise secondary placements.