13:30 – 14:00 26. Feb 2023
13:30 – 14:00 26. Feb 2023 iCal myOrganizerStore Design Stage
Turning up the heat in your brand’s kitchen
In a consumer world characterized by a high level of complexity, brands must provide orientation and symbolize value that is important for the respective target group. It’s no longer enough to fulfil a superficial need, rather consumers want to be part of the conversation.