David Kat (Amsterdam, 1971) was the on-line publisher and business developer for various VNU (now AC Nielsen) enterprises in the Netherlands, London and Paris. He’s a business developer, entrepreneur and active investor, since 2004. At Wasteless he’s responsible for bringing retailers, policy makers, and food producers on board with Wasteless’ unique and patented AI solution, that offers an attractive business case for food waste prevention. Using freshness sensitivity, to give consumers the choice between Expiration Dates, it’s a highly performing optimal markdowns. Easy to start, Easy to scale. David is a father of two daughters and energized by making this world a better place. His favorite channels of achieving that are business, food and the arts.